Benefits of Blogs
I saw an interesting article appear on MarketingSherpa.com’s website about blogging. Since I’m finally getting my blog juices flowing, it was good to be reminded of the benefits involved. Basically, MarketingSherpa ran a pole of 4,000 corporate bloggers to find out what the biggest advantages to their blogs was. Here is the breakdown in order of biggest advantage first: Improving web presence through search and news feeds (SEO) Creating thought leadership Creating a channel...
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