Brand and Reputation Management
Michael Phelps. Ok, what was the first thing that came to your mind with that name? Was is all the Olympic gold medals? Was it the world records? Was it the years of hard work and training? Was it countless endorsement deals? Or was is a photo of a guy getting caught smoking pot? It doesn’t take much to pollute a reputation. It also doesn’t take much for your reputation in Google to get polluted either. While all the good stuff still pulls up in Google for Michael...
Read MoreFacebook Faceoff Goes Facedown
Facebook spent this week doing damage control for their over bearing change to their Terms of Service agreement. Basically, they where stating they changed their terms of service and any content you as a member have posted to the site, whether currently up or previously deleted, belonged to Facebook. There was no advance warning, just an “I’m sorry, it’s ours now”, so even if you didn’t agree with the new terms and quit, you were still out of luck. So...
Read MoreUsing a Blog to Get More Pages Indexed in Google
So, you’re still thinking this whole blogging thing is silly? Yet you want your website to rank well and bring a lot of visitors to your website? If these two statements apply to you, then truth be told, you’d be silly not to consider a blog. Think of it this way – if you have an average sized website, say 10 content pages, then you have 10 pages that have a chance of being ranked in the search engines. Now, it is difficult for any page to effectively be optimized for more...
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