Archive for 'Search Engines'
Click Fraud – The PPC Ying-Yang
When promoting your business, an attractive option is to use pay-per-click advertising. Using pay-per-click (PPC) advertising you can bid for placement in the search engines for the keyword phrases you know your customers are using when they are searching online. The most commonly known PPC platform is Google’s Adwords program, although Microsoft and Yahoo also [...]
Full StoryGoogle Turns 10
Google, the rulers of planet earth, turns 10 today. It is amazing that such a young company has risen so far in so little time. It wasn’t that long ago when it was just one of many search engines that you had to focus SEO efferts on. Now, it demands the bulk of our time.
In [...]
