Archive for 'SEO'
How to Read Your Webstats – Part 3 – Duration of Visit
If your site is hosted with NetSource Technologies, another important webstat to look at for insight is the graph of “Visits duration” in your included statistics program. This graph will tell you how “sticky” your site is – or in other words, how long people are sticking around. The longer the better of course, as [...]
Full StoryHow to Read Your Webstats – Part 2 – Are the Search Engines Indexing Your Site
Yesterday’s article addressed the main question everyone wants to know regarding the website stats for their website – how many visitors did I have? Today, let’s look at how many search engine spiders are visiting your site.
Yuck, spiders!
Actually these are good spiders. The word spider just plays into the “web” terminology for the internet. Search [...]
Search Engine Optimization – The Keyword Hierarchy, Part 1 – Page Title
Early wisdom on keyword optimization was simple – make sure you had good keywords in your meta tags. While that still holds true, it is but one link in a long chain, or one level in the keyword hierarchy as I like to call it.
For every keyword you are optimizing your website, or individual [...]
Search Engine Marketing – Picking the Right Keywords
This is a repost from my January 2008 eNewsletter:
“Picking the right keywords for your website does not necessarily mean what best describes your company and products/services or even what necessarily brings you the most traffic. Picking the right keywords means optimizing your website for the keywords and keyword phrases that will bring you [...]
Search Engine Marketing: Relevancy Matters
This is a repost from my October 2007 eNewsletter:
“If you are trying to maximize your results in the search engines one of the first things to review is the relevancy of your website content in relation to the keywords you wish to rank well for. If you are selling lemon scented baby [...]
Search Engine Marketing – Who’s Linking to Your Site
Re-Post from my November 2007 eNewsletter:
“Ever wonder what other websites are linking to your website? Believe it or not, it is good information to know, and not just for curiosity’s sake. This is because the search engines look at other websites that link to you in order to determine just how important your site is. [...]
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