Search Engine Optimization – The Keyword Hierarchy, Part 1 – Page Title
Early wisdom on keyword optimization was simple – make sure you had good keywords in your meta tags. While that still holds true, it is but one link in a long chain, or one level in the keyword hierarchy as I like to call it. For every keyword you are optimizing your website, or individual page for, there are multiple levels at which that keyword needs to appear. While no one has completely figured out Google’s shell game yet, we know Google needs to see your keywords throughout...
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