Tag Archives: keywords

Search Engine Optimization – The Keyword Hierarchy, Part 1 – Page Title

Early wisdom on keyword optimization was simple – make sure you had good keywords in your meta tags. While that still holds true, it is but one link in a long chain, or one level in the keyword hierarchy as I like to call it.
For every keyword you are optimizing your website, or individual [...]

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Search Engine Marketing – Picking the Right Keywords

This is a repost from my January 2008 eNewsletter:
“Picking the right keywords for your website does not necessarily mean what best describes your company and products/services or even what necessarily brings you the most traffic. Picking the right keywords means optimizing your website for the keywords and keyword phrases that will bring you [...]

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